Friday 24 February 2012

LECTURE TASK - FORAGING FOR FOOD

FROM THE CLIP:
WHAT MIGHT CHILDREN BE INTERESTED  IN?

Make your own
Engagement
Contemporary mix with tradition
Family bonding
Adventure and curiosity
Education

WAY OF PRESENTING THIS INFORMATION?

- treasure hunt, clues, map, game, checklist
- pull outs
- tabs: hide and reveal
- fact findings,
- suspended narrative/ story book
- illustrations
- layering pages
- scratch and sniff - to engage with senses/multisensory
- keepsake/scrapbook
- texture
- dot-to-dot
- historical information, questions and answers
- additional "things to do"

Tuesday 21 February 2012

TYPOGRAPHY FOLLOW ON ..

I have found variety of interesting typography which be appropriately used by variety of audience mainly older children and adults.  Comic book look-alike font, funky would be appropriate for an adventure book and its illustrations. "Deal of the Week" certainly gives the shake for the deal not to be missed on!



While "Go Wild" portrays the feel of a safari adventure missed with wild west? Perhaps. Chunky font blends in nicely with the images - it is  apart of illustration.


Another very interest font, rather mixture of few I have found in: LEON AN DTEH PLACE BETWEEN by Angela McAllister and Grahame Baker - Smith.




..it is truly magical story and the typography with images complement each other, making the narrative more

interesting. Younger children would find this book far too "busy" but I am sure that those who like a bit of a magic

would certainly love that one. Book has also cutouts inside and fold outs, which makes the reader to be more

engaged with the story. Rich colours glow in tones of gold and purple with many swirls on the margins, I would say,

enchanting illustrations fill every page.  Mix and match of variety of fonts and sizes just work here pleasingly to 

the eye

I think it is an amazing work of art. 


It is almost like: IT CAN'T BE HAPPENING!

Sunday 19 February 2012

FABULA TYPEFACE

Designed by team led by Sue Walker: Conrad Taylor, Vincent Connare, Gerry Leonidas and José Scaglione.


The Fabula typeface was originally designed as a screen font as part of a project that produced software to enable children and teachers to produce bilingual story books. Since then, changes have been made to its design and it is now, additionally, a font suitable for titling and text setting in large sizes.


 Stylistic qualities:


Fabula has a number of characteristics that the project team held to be important for children’s reading:
  • – long ascenders and descenders to help identify the word shape
  • – an informal ‘feel’
  • – rounded stroke ends
  • – a rounded ‘e’
  • – a clear distinction between characters that might be easily confused, such as ‘a’ and  ‘o’, and small letter ‘l’, capital ‘i’ and figure one.



NOTES FROM LECTURE WEEK 3 - TYPOGRAPHY

JON SCIESZKA - Author of children literature


According to Scieszka, he writes books because he "loves to make kids laugh". Most of his best-known works were written in collaborations with illustrator Lane Smith, who does the artwork for Scieszka's words. 
Known books:
"The Stinky Cheese Man and Other Fairly Stupid Tales" 





Good collaboration between designer (Molly Leach) and illustrator, where story and illustration play with text, the cheese is so stinky that even the text melts. 

When Jack gets squeezed by a giant the text goes smaller and smaller. Leach was breaking the boundaries. Colour was used cleverly within type.




"The True story of Three Little Pigs"








The importance of layout and design was developing slowly.


ABC book Circa 1850's and Janet & John Book 1940's:




Differences in colour, yet black text, bland and dull illustrations, spacing. why? Due to technology development. Type usually was set on letterpress, each letter separately which was time consuming. Also educators of that time tend to have strong adherence to morals, connected with religious believes, therefore the outlook of the books.




Early 1900's the layout was considered in more details due to Art Nouveau and Art Deco. During that time artists were experimenting with techniques and new styles. period was full of dynamism and excitement swell s radical changes. 

................
Art style has an impact on poster designs also.


Childhood started to be recognised as being different from adulthood; and was filtered into children's book design and processes.


The Scarecrow Fairytale: A Collaboration of Theo Van Doesburg and Kurt Schwitters:
http://www.jstor.org/pss/1511700
They focused on similarities rather then differences. In effect creativity and original work emerged and radical TYPOGRAPHY.




The Noisy Book by Margaret Wise Brown and Leonard Weisgard



He was inetersetd in Russian Modernism, which reflects in his design: geometry, integration within illustration to enhance the narrative. He had passion for children's book and developing their imagination.


...Vibrant colourful pages within this book are celebration of his love towards children's book illustrations.

.........

There Was an Old Lady by Simms Taback


Style: Hand rendered style, bold strong colours. Stye of the type reflects the story, itself - complements. Linear style, decorative with speech bubbles:

....................................
CHOOSE THE RIGHT TYPEFACE - CONSIDER:
  1. Breaking rules is acceptable
  2. How old is the audience?
  3. How much text will be on each page?
  4. What mood, feeling, style it portrays. Create your own style?
  5. Is the book intended to be read by children?
  6. What book type is it?
  7. What's the content?
SERIF or SANS-SERIF?

Sans-Serif:
-creates more contemporary look, 
-for smaller block of text
-for titles or headers
-more likely to have different version of a's and g's
-used in newspapers and mags

Serif:
-classic text
-used within more text
-easier to read, as it is more familiar

EDUCATIONAL FONTS:

Sassoon Primary by Rosemary Sassoon in 1990's

Infant Gill Sans

-one story of a's and g's
-ascenders and descenders are extended
-rounded open counters
-medium weight
-larger x-height

DISADVANTAGES:

-considered as a school book type, baby-iesh by older children
-not appropriate for larger blocks of text; 2-3 lines only

RESEARCH

The Songs The Letters Sing: Typography & Children's Reading by Sue Walker
shows research on how children respond to reading typefaces.
Both serif and sans-serif does not affect children's reading but affects their motivation to read.

Younger children prefer familiar fonts. Tight letters are considered as difficult to read; therefore  space between line was of a great importance.

HIERARCHY

Consider what needs to be in serif and sans-serif, emphasise title text in bold.
text needs to complement the story, reflect feeling of the story and enhance imagery.



















RECAP ....